Saturday, April 23, 2011

Another Advanced System-Suckology Case Study: How they exploit ones pain to sell a newspaper.

This story is really sad. My heart goes out to this woman and her family, and the foster children in her care and their families. I have nothing against this foster mother because there is nothing here that says that she has committed any crime against a kid. This was a horrible accident with tragic consequences.

The media, however, is harping on this.

I will give you two headlines for your consideration, I ask you just to read the headlines, and click on the links after reading the rest of this post.

'I'm devastated': Charity worker who survived reservoir crash that left her husband, mother and foster children dead speaks of her grief

Foster mum lays flowers at reservoir

Now, my friends. I want to share a little marketing secret with you all. This comes straight from sales training. And I've had lots of professional sales training throughout my life, and this is a common theme that is so often utilized by the public relations and marketing departments of the Child Protective Industry.

People buy on emotion.

Believe it or not, it's true. See, once you convince them that the product will meet their needs, once you still have to dig for their pain to find out what's frustrating them or driving them to consider a purchase, once you have addressed their concerns regarding reliability, durability, whatever, you can find that little emotional boost that pushes them to hand you their credit card with as many extra's as as you can get out of them, bringing about the largest profit, whatever you want to call it.

On the flip side, once you convince the sheep that they can help by either
  1. Reporting any suspicion based on whatever, of child abuse to the local authorities.
  2. By becoming a foster parent, or adopting one of those thousands of kids out there hoping for a family for permanent homes.
Then you can rest assured that you are a part of the solution, even though I prove daily that these people aren't worth a piss hole in the snow and do not actually help very many of the kids in their care.

The trick is to find out how the sucker, I mean customer feels. What drove them to come this far? Why are they considering this purchase? How can they become a part of the solution? Ever notice how they pray off of the desperate to adopt? Ever notice how they target market infertile women offering them your child of their very own?



In the case of a newspaper, your local evening news whatever, they present you with stories that will tug on your heart strings. Then you want to learn more, so you buy the paper so you can read the article, you make sure to tune in to the evening news so that you can get the in depth look. Then as soon as they have your attention, the moment they have you hooked at the deepest psychological levels, they cut into a commercial, educating you with trademarks and product knowledge into the deepest parts of your brain. It's a psychological trick that marketers have known about for a long time. It works.

There are also a lot of suckers for a sob story out there. Mostly women. Sorry girls but it's true, the guys watch sports, mechanical and technical shows like American Chopper, while the girls watch Oprah Windbag and Dr. Phil, which does what? Exploits the pain and emotional suffering of others to increase their ratings.



Unfortunately, these kinds of tricks work very well on normal people. That's why I caught on, I'm not normal. Never claimed to be, and don't you dare accuse me of being so as a superior person is just as abnormal as a total basket case at the opposite ends of the bell curve. And I've been in the process of observing the behaviors, habits and methods of normal people for a very long time through both observation and direct interaction. I have come to the conclusion that the normal people are easily sold on this kind of bullshit if you utilize the proper techniques and methods.
  1. You can set up some kind of horror scenario. The what could have happened even though it didn't, you know.
  2. You can determine what is emotionally driving them, through various lines of questioning.
  3. You can present issues in ways that piss people off so that they cry out for or against.
  4. You can make mountains out of mole hills.
Amongst other things.

All of these methods are psych-tricks used by the PR and marketing departments in the acquisition and selling of our children. I will give you an example.

Lets say that a kid wanders off but nothing happens. CPS becomes involved because the kid could have gotten hit by a car, snagged by the boogie man, or lost in the woods. We all know that shit happens, but even though nothing happened it could have so the child protective industry must make mountains out of mole hills based on that, in ways that will piss the normal people off (those who see it on the evening news), so that they continue to support the cause, regardless of the fact that it could some day happen to them because as humans, we are all prone to error. And the law of the universe that states "shit happens."

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